Graphic Design & Strategy

Almost a decade of graphic design in advertising agencies, with a strong mind for strategies that work.

A woman with dark, wavy hair in a black top standing in front of three large classical paintings in a museum.

Visual storytelling, backed by data.

I’m a designer and strategist who loves connecting thoughtful creative work with a clear sense of purpose. Whether I’m building a visual identity, developing a campaign, or planning an email and messaging strategy, I bring together strong concepts, typography, color, and audience insights to create work that looks compelling and supports my clients’ goals.

Black and white photo of a large crowd of protesters holding signs and banners, with the Capitol building in the background and trees lining the street.
Pink advertisement poster for beauty products and skincare with a circle of various products including lotions, lip gloss, and tubes, surrounded by flowers and a striped beach bag. Includes text 'Beauty in bloom,' 'Free beach bag with any $40 makeup, skincare, or bath & body purchase,' and 'Free gift on back.'
Close-up of a person's feet wearing pink and black checkered sneakers, white socks with black logo, and teal skirt.
En pointe ballerina with a custom logo that says 'Baldwin City Creative Arts'.
Text reading 'The Addy's Family Reunion' on a dark red background.